Creators come together! You all share in the same work: creating experiences.

Those who create digital art, music, fiction, and poetry are creating experiences of beauty, excellence, appreciation, and reminders that in this messy, chaotic world, we can find and celebrate goodness.

That is key to survival.

Those who create learning, methods, skill systems, how-to‘s, and instruction are creating experiences of discovery and increased mastery.

Essayists, reporters, journalists, and authors provide the experience of insight into the human condition, the state of the world, the triumphs and failures that motivate and inspire — or draw us to fascination with the abomination.

But it’s all experience.

Other creators aim to make a statement, advance a cause, address an injustice, or rally people to a noble purpose.

Every one of those outcomes that followers obtain happen only in the experiences they encounter. The experience, however it’s expressed, is the container, the context, the ecosystem for all our readers, followers, and audience, whether they want to solve a problem or feel more alive or be amused for a brief instant.

Creators also pursue their own outcomes.

Most creators yearn to express themselves in artful, masterful, eloquent, and articulate ways. In our souls we all want to be good at something.

While the experiences they create provide insight, learning, entertainment, inspiration, and connection for audiences and followers, the authors seek to be noticed and appreciated. They need their own human connections, to advance and explore the state of a particular art, and generate income for themselves and those dependent on them.

All creators must learn to study the art of experiences. They must assess their own experiences and learn how to create the most compelling ones.

Investigate, validate, and refine how your audience encounters the experiences you provide them.

Your success and theirs depend on it.

All outcomes in business  happen only through the experiences we create. 

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I’m Bob Berry — researcher, speaker, writer, and innovator on the art of compelling experience.bob@itstheusers.com / LinkedIn / http://ItsTheUsers.com